Fine tuned solutions for a tip-top shopping experience
The premier ecommerce site for designer display-model watches and other accessories, ShopWorn is like a virtual luxury trunk show with constant new additions. Since merchandise is updated continuously, the website needed to be in tip-top shape, and ShopWorn turned to us to do the job.
Right off the bat, Lumina fixed the major issues with the site by resolving the pricing issue at check out, restructuring the global navigation, and redesigning the homepage to be more intuitive and visually appealing. We also implemented some changes to increase customer conversion rate, such as optimizations within Google Shopping Feed and checkout, and adding marketing tags as well as a popup banner for email signup. Furthermore, we integrated with MailChimp for WooCommerce, which the site is based on.
Lumina is currently supporting any ongoing work or coding issues on the site. By implementing a quick time-to-market development cycle for new features, fixes, and website changes, Lumina has increased the stability of the site and prepared an infrastructure for growth.
Our approach to website design and development projects
- Discovery: We start by working with you to discover all of your software needs, workflows, and business requirements.
- Planning: Next, we plan the project from start to finish, which helps us define the scope of the project and provide you with clear, accurate estimates.
- Creating a Demo: Then we create a demo to simulate the functionalities and features for your new software.
- Design & Development: Using the demo as a foundation, we begin programming while taking user experience and user interface into account.
- Testing & Feedback: With a primary version of your software, we perform QA testing while gathering your feedback for revisions.
- Project Finalization: After we handle all feedback, your software is ready; though changes and new features can always be added.
Learn more about our approach.
Interested in Lumina's website design and development services?