Last week, Facebook CEO Mark Zuckerberg showed off some big changes to the News Feed. Social media managers, marketers, and enthusiasts alike stood in awe of the changes and brand-spanking new layout. So what exactly is gonna happen and how?Read More
A week or so into my new job at Lumina, I realized that I would be wearing a lot of hats. Big and small, colorful and bland, fun and boring; there are a lot of different types, but each one of them is vital. I mean this in a less literal sense of course- although that looks like a lot of fun (I might have to go shopping for hats later…).Read More
If you have a profile on a social media site like Facebook, Twitter, or Pinterest, you’ve seen all different types of posts. Some are interesting or funny. Some are whiny, rude, or aggressive. And some are so boring that they almost put you to sleep!
Now, I know what some of you are thinking, ‘Ah, but not me!’ Well, maybe not. But whether you’re a social post Shakespeare or an update dummy, there are some general rules and guidelines you can follow to make sure that your posts are relevant, non-offensive, and above all, interesting.Read More
Admit it; we’ve all tried it at least once… Ehrm, I mean using a search engine of course. In fact, Google alone generates about 3 billion searches each day (according to businessinsider.com). And Yahoo has scanned or ‘speed-dated’ almost 15 billion different web pages.Read More
Ever wonder why some websites always come up first when you use a search engine like Google? If you’ve tried to find out, you’ve probably run into the phrase ‘Search Engine Optimization’ or SEO. Sounds like technical jargon, right? The phrase is often thrown around as an important part of how Google decides what order websites are listed in, but few sources seem to explain what it means. So where can you find out?Read More