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Pearl Capital

Graphical and interactive IUE Calculator

Pearl Capital is one of the fastest growing providers of alternative small business financing in America, with the intention of building opportunities for the national small business community. Recently acquired and restructured to ensure top-fight business practices, the company positions itself as a top-of-mind cash advance supplier.

To showcase their ability to provide the best financing available, we worked with the company to turn its set of data into an interactive “calculator” landing page. The calculator uses advanced front end technologies which utilize Javascript, HTML 5 and CSS 3‘s latest capabilities, in order to create a pleasant, fast and responsive user experience. We developed the Illustrative Unit Economics calculator on an independent hosting platform that exhibits Pearl Capital’s various funding options in a graphical and interactive way.

The calculator demonstrates how inputs such as funded amount, factor rate, and interest costs affect payback amount, syndicate profit, ISO profit, and more. With a captivating and enticing design based on the company’s brand book, the IUE calculator emphasizes the leverage’s impact in a visually stunning manner. The numbers are represented visually to add to the calculator’s illustrative element, making the point to users that adding leverage is a better “money maker” than traditional syndication.

Our approach to website design and development projects

DiscoveryPlanningCreating a DemoDev-DesignTestingFinalization

  1. Discovery: We start by working with you to discover everything your website will require to the finest detail.
  2. Planning: Next, we plan the project from start to finish, which helps us provide clear and accurate estimates.
  3. Creating a Demo: Then we create a demo for you, refining it until it simulates every feature you want for your site.
  4. Design & Development: Using the demo as a foundation, the features are all developed within the website design.
  5. Testing & Feedback: Once the first version of your website is ready for review, we send it your way for feedback.
  6. Project Finalization: After we handle all feedback, your website is done, with many options for additions or changes.

Learn more about our approach.

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